An experienced executive leader with a strong track record in managing people and projects. He is known for his inspirational leadership, clear vision, and culture of excellence. As a trusted advisor, he provides strategic guidance and leverages technology expertise to enhance clients' competitive edge.
Andrew Phillips has partnered with Social Star on many occasions and together we have gone down many different marketing avenues to achieve his goals.
Andrew phillips
WHAT WE DID
Events
Andrew Phillips had a recurring event, ‘Lunching on Strategies’ that ran over a twelve-month period, with six lunches, and ten guests. The aim of the event was to give business professionals the chance to see the bigger picture by conversing and connecting with other successful leaders in a multitude of business markets. Coordinating these events involved a lot of behind-the-scenes work, pre and post-event, but they proved to be very successful. Social Star created the content, venue bookings, catering, and all other details to help the events be successful.
Podcast
Andrew Phillips is currently in the second season of his podcast, CEO-Led Sales. Our team leverages the podcast as a platform to promote his eBook effectively. We collaborate with contracted partners who ensure seamless episode production by providing copyright-free music, editing the content, and delivering a polished final product for public release.
Additionally, we create comprehensive show notes based on the edited podcast and upload both the audio file and show notes to Anchor, a podcasting platform that distributes the episodes across various streaming services. We also design captivating graphics to accompany each episode.
To drive traffic to Andrew's website, we develop separate landing pages for individual episodes. As part of our responsibilities, we actively promote the episodes on Andrew Phillips' LinkedIn page, utilising the created graphics and show notes.
Social Media Management
We implemented a comprehensive social media management strategy for Andrew Phillips, highlighting his active engagement within the Australian business community. Through diverse content creation and distribution, we aimed to boost his presence and establish him as a prominent figure. Regular posting, responsive interaction, and participation in industry discussions positioned Andrew as a thought leader. Our efforts aimed to enhance Andrew's visibility, reputation, and connections, contributing to his personal branding and professional success.
eBook
Andrew wrote ‘CEO-Led Sales’ which outlines The Right Model to revolutionise the traditional sales process, allowing Andrew to establish himself as an expert in his field. The release of this eBook boosted his credibility, expanded his reach, generated valuable leads, and added diversity to his content offerings.
Website
We developed a comprehensive website for Andrew Phillips, serving as a dynamic landing page for his podcast, eBook, and a centralised source to discover more about him. The website showcases his services, whilst offering valuable insights into his impressive professional background.
Discover our comprehensive website development and management services today.
LinkedIn plays a crucial role in the marketing strategy of business executives. To maximise its potential for Andrew Phillips, we dedicated efforts to optimise his profile and make it appealing to potential clients and partners. This involved several key steps. First, we arranged professional headshots to enhance his visual presentation. Next, we carefully crafted a captivating tagline highlighting his unique value proposition. Additionally, we meticulously curated his bio, ensuring it conveyed his expertise, accomplishments, and professional background effectively. Lastly, we reviewed and updated all information on his profile to guarantee accuracy and relevance. These measures aimed to position Andrew strongly on LinkedIn and leverage the platform's power for business networking and opportunities.
Are you in need of a LinkedIn revamp? Get in touch today.